Projects

Real client work, and ideas of our own — each one labelled for what it is.

Work we did for clients carries a Client work label. Ideas we built on our own initiative, to show you how we think, carry a Concept label.

Work we did for clients

Choose a client
Client workA complete training solution · Arabic and English

From slide decks and Excel sheets to a complete learning system.

Talent Staff runs a diploma for HR professionals. The expertise was there, but the way it was delivered wasn't serving the trainees: English slide decks, legal notes in Word files, no exercises or quizzes, no way to catch up on a missed class, and the practical side taught on Excel sheets. They needed something trainees could really learn from, and trainers could work with in the room.

What we delivered
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modules
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tracks
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documents
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languages

Before and after

What they had, and what we built in its place. The Before pictures come from their original files, with personal details removed.

  1. The content
    Before

    English slide decks of short bullet points, and legal notes in an unformatted Word file.

    After

    120 documents in Talent Staff's brand, Arabic first, with every legal point checked against the text of the law.

  2. Practice
    Before
    Didn't exist

    No activities or quizzes. Trainees listened to the session, then left.

    After

    Every module has case studies, practice tasks, templates to work on and a short quiz at the end.

  3. Missed classes
    Before
    Didn't exist

    A trainee who missed a class had no way to know what was covered.

    After

    A recording script for every module, so it can be filmed and watched by anyone who missed it.

  4. Hands-on practice
    Before

    Excel sheets filled in by hand, with the logic hidden in formulas: trainees saw numbers without seeing where they came from.

    After

    3 interactive tools in Arabic and English: change any number, and the result and its explanation update in front of you.

The result: a diploma taught to the same standard every time. Trainees practise instead of only listening, anyone who misses a class can catch up, and the tools explain themselves in front of the room.

The training library

20 training modules, six documents each in Arabic and English.

Every module ships as six documents

Three documents, each in Arabic and in English. Every one comes as a print-ready PDF and an editable Word file.

  1. Teaching guide

    The session plan in minutes, the lessons, worked examples and answers to the questions the room will ask.

  2. Student study guide

    The lessons in plain language, case studies, practice tasks, blank templates to work on, and a short check at the end.

  3. Recording script

    A ready-to-read script, so every module can be recorded on video without extra preparation.

How we did it

  1. Arabic first

    Every line was written in Egyptian Arabic first, and the English was written from it. No word-for-word translation, and no Arabic that reads like one.

  2. The law, from its Arabic text

    Every legal point was checked against the Arabic text of the new Labour Law. Where the widely used English translation gets something wrong, the course says it right and explains the difference.

  3. What isn't settled says so

    Nothing we couldn't verify is taught as fact. Every module has a Not settled section that says so plainly.

  4. One source, six documents

    Each module is built from a single source that produces all six documents. Change it once, and all six update together.

  5. Checked before delivery

    An automatic check on every file: page size, a table of contents with real page numbers, and no internal note left in the student's copy.

The library

Pick a track to see the modules in it.

  1. TA-01Workforce Planning: Sizing the Real Requirement6 documents
  2. TA-02Succession Planning, Job Analysis and the Job Description6 documents
  3. TA-03Building a Competency Framework6 documents
  4. TA-04The Recruitment System: From Requisition to Offer6 documents
  5. TA-05Onboarding and Probation: The First 90 Days6 documents
  6. TA-06Employer Brand and Sourcing at Scale6 documents

Ideas we built on our own initiative

These are not signed engagements. We built them to show the method with real, working things, not to claim a client.

ConceptWebsite + brand
Implant Depot

A guided-surgery site for a dental guide lab. We built the identity and a working site on our own initiative, then took it to them cold.

WebsiteBrand systemLive

Not a signed engagement. Built to show the method, not to claim a client.

See it live
ConceptIdentity + build
This site

A working Arabic and English studio website. Its animated service panels use sample data to demonstrate interface ideas.

IdentitySpatial UIIn build

The site is the sample. If it is slow or broken, that is the whole argument gone.

Start here

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